#1 Private Sneaker Restoration Mentorship
Private Sneaker Restoration Mentorship
Dallas, Texas | Limited Availability
THE SHOE CARE UNIVERSITY
Master the art of sneaker restoration
Step inside our Dallas storefront for an exclusive, in-person training experience built for individuals who are ready to operate at a professional level — not experiment, not guess, and not rely on trial and error.
This is direct, private mentorship with AJ Palacios — Master Shoe Care Specialist and one of Dallas, TX’s most trusted names in the sneaker restoration industry.
With over 14 years of experience, AJ is now teaching the exact techniques, systems, and strategies that built a globally trusted brand.
You won’t just watch.
You will work.
You will execute.
You will leave with skill.
What Makes This Different?
✔ Fully personalized 1-on-1 instruction
✔ Real-time correction and technique refinement
✔ Proven systems used in a globally trusted brand
✔ Business strategy — not just cleaning techniques
✔ Professional-level standards and presentation
Everything is taught hands-on, step-by-step, in a controlled learning environment.
The Transformation
Across three progressive Mastery Levels, you will build your skills from foundational techniques to complete professional execution.
At the highest level of mentorship, you will learn:
• How to properly assess any sneaker before touching it
• The exact process for leather, mesh, suede, and nubuck restoration
• Oxidation reversal and unyellowing systems
• Product selection and tool breakdown
• How to price your services confidently
• How to position your brand professionally
• How to attract clients using social media
• How to operate like a real business
Tier 1 - builds your technical base.
Tier 2 - refines advanced restoration technique.
Tier 3 - develops you into a fully equipped professional with the complete blueprint.
This mentorship bridges skill and strategy — with Tier 3 offering the most comprehensive experience available.
Choose Your Level of Mastery
Tier 1 – The Foundations
Restoration Fundamentals | 2–3 Hour Private Session
Build your technical base and restoration fundamentals.
• Leather material correction
• Proper sneaker assessment and preparation
• Product selection and tool breakdown
• Access to our Tool Kit Guide E-Book
Participant brings: 1 pair of leather sneakers.
Tier 2 – The Signature
Tier 1 + Advanced Restoration | 3–4 Hour Private Session
Advance into oxidation reversal, delicate materials, and brand positioning.
• Delicate mesh material correction
• Oxidation reversal process
• Strategic pricing and brand positioning
• Social media strategy for client attraction
Apprentice brings: 1 pair of leather and mesh sneakers.
Tier 3 – The Executive
Tier 1 & 2 + Full Business Blueprint | 5–6 Hour Private Session
Develop into a fully equipped professional with the complete blueprint.
• Premium suede & nubuck material refinement
• Professionally assembled shoe care kit
• Access to our Ultimate Sneaker Business Blueprint
• Official Sole Fresh & Sole Clean Certification
Apprentice brings: 1 pair of leather, mesh, and suede sneakers.
Who This Is For
• Aspiring sneaker restoration professionals
• Existing cleaners looking to elevate their skillset
• Entrepreneurs ready to build a profitable brand
• Creatives who want to master both craft and business
The Investment
This is an investment in skill, brand, and long-term earning potential.
Most people try to piece this together over years of mistakes.
You’ll learn it correctly — in one intensive session.
Location:
All private sessions are held in-person at our storefront located at 2333 Gus Thomasson Rd, Dallas, Texas 75228 for a focused, high-level learning environment.
Ready to Operate at a Professional Level?
Secure your private mentorship session today.
Spots are limited each month to maintain exclusivity and training quality.